PRIVACY POLICY & COOKIE POLICY

Last Updated: 15 August 2026

This Privacy Policy & Cookie Policy explains how SPARKLEXTOOLS LTD, trading as SPARXLY ("SPARXLY", "we", "us" or "our"), collects, uses, stores, shares and protects your personal information when you visit our website, purchase products from us, create or use an account, contact us, subscribe to marketing communications or otherwise interact with our online store.

It also explains how we use cookies and similar technologies and how you can manage your privacy choices.

We are committed to handling personal information fairly, lawfully and transparently in accordance with applicable United Kingdom data protection and electronic communications laws, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).

Nothing in this Policy affects any rights available to you under applicable law.

1. WHO WE ARE

The SPARXLY online store is operated by:

SPARKLEXTOOLS LTD
Trading as SPARXLY

Company Number: 17281780
Company Type: Private Company Limited by Shares
Registered in: England and Wales

Registered Office:
Monomark House
27 Old Gloucester Street
London
WC1N 3AX
United Kingdom

Email: info@sparklex.net
Phone: +44 7454 752531
Website: sparklex.net

For the purposes of applicable UK data protection law, SPARKLEXTOOLS LTD is the data controller responsible for personal information processed for the purposes described in this Policy, except where another organisation acts as an independent controller for its own processing activities.

PART I — PRIVACY POLICY

2. PERSONAL INFORMATION WE COLLECT

The personal information we collect depends on how you interact with our website and services.

We may collect the following categories of information.

Identity and Contact Information

This may include:

• Full name
• Billing address
• Delivery address
• Email address
• Telephone number

Order and Transaction Information

This may include:

• Products ordered
• Order number
• Order history
• Purchase value
• Delivery information
• Returns
• Refunds
• Cancellations
• Transaction details

Payment Information

Payments are processed through payment service providers made available through our checkout.

Depending on your selected payment method, payment providers may process:

• Payment card information
• Billing information
• Payment authorisation information
• Transaction identifiers
• Fraud-prevention information

We do not normally receive or store your complete payment card number.

Customer Account Information

If account functionality is available and you create an account, we may process:

• Your name
• Email address
• Saved delivery addresses
• Order history
• Account preferences
• Authentication and security information

Communications

When you contact us, we may collect:

• Email correspondence
• Contact form submissions
• Customer support messages
• Complaints
• Returns enquiries
• Product questions
• Order information
• Any other information you choose to provide

Technical and Device Information

When you access our website, we or our authorised technology providers may collect information such as:

• IP address
• Device type
• Browser type and version
• Operating system
• Device identifiers
• Language settings
• Time zone
• Referring website
• Pages visited
• Website interactions
• Session information
• Cookie identifiers
• Similar technical information

Marketing and Preference Information

Where applicable, we may collect:

• Marketing subscription status
• Email preferences
• Cookie preferences
• Consent records
• Communication preferences
• Information about interactions with our marketing communications

3. HOW WE COLLECT YOUR INFORMATION

We may collect personal information:

Directly From You

For example, when you:

• Place an order
• Enter information during checkout
• Create an account
• Contact us
• Request a return or refund
• Submit a contact form
• Subscribe to marketing communications
• Change your privacy or cookie preferences

Automatically

Certain technical information may be collected automatically when you interact with our website through cookies, server logs and similar technologies.

From Service Providers

We may receive information from organisations that help us operate our business, including:

• Shopify
• Payment processors
• Delivery and logistics providers
• Fraud-prevention providers
• Customer service platforms
• Analytics providers
• Marketing providers where applicable

4. WHY WE USE YOUR PERSONAL INFORMATION

We use personal information only where we have an appropriate purpose and lawful basis.

Processing and Fulfilling Orders

We may use your information to:

• Process your order
• Take or facilitate payment
• Confirm your purchase
• Prepare your order
• Arrange delivery
• Provide tracking information
• Manage cancellations
• Process returns and refunds
• Communicate with you regarding your purchase

Our primary lawful basis for this processing is generally performance of a contract or taking steps at your request before entering into a contract.

Customer Service

We use information to:

• Respond to enquiries
• Resolve order issues
• Handle complaints
• Provide after-sales support
• Process warranty or product-related requests

Depending on the circumstances, this processing may be necessary for the performance of our contract with you or for our legitimate interests in providing effective customer service.

Fraud Prevention and Security

We may use information to:

• Detect suspicious transactions
• Prevent fraud
• Protect customer accounts
• Protect our systems and website
• Investigate misuse
• Maintain network and information security

Where applicable, we rely on our legitimate interests in protecting our customers, website and business, or on legal obligations.

Legal and Regulatory Compliance

We may process information where necessary to:

• Comply with tax and accounting obligations
• Maintain legally required business records
• Respond to lawful requests
• Establish or defend legal claims
• Comply with court orders
• Meet regulatory obligations

The lawful basis for this processing may be compliance with a legal obligation or, where appropriate, our legitimate interests.

Improving Our Website and Services

Subject to applicable privacy and cookie requirements, information may be used to:

• Understand website performance
• Identify technical problems
• Improve navigation
• Improve customer experience
• Understand how customers interact with our store
• Improve our products and services

Depending on the technology and purpose involved, this processing may rely on consent, an applicable legal exception or our legitimate interests.

Marketing

Where permitted by law, we may use your contact information to provide information about:

• SPARXLY products
• New product releases
• Promotions
• Special offers
• Store updates

Where consent is required, we will request appropriate consent.

You can opt out of direct marketing at any time.

5. OUR LAWFUL BASES

Depending on the processing activity, we may rely on one or more of the following lawful bases under UK data protection law:

Contract

Where processing is necessary to enter into or perform a contract with you.

Examples include processing orders, payments, delivery, returns and refunds.

Legal Obligation

Where we must process information to comply with a legal or regulatory requirement.

Legitimate Interests

Where processing is necessary for our legitimate business interests or those of another party and those interests are not overridden by your rights and freedoms.

Our legitimate interests may include:

• Operating our online store
• Providing customer support
• Preventing fraud
• Maintaining website security
• Protecting our legal rights
• Improving our services
• Managing our business effectively

Consent

Where applicable, we may rely on your consent, including for certain marketing activities and certain cookies or similar technologies.

Where we rely on consent, you may withdraw it at any time.

Withdrawal does not affect the lawfulness of processing carried out before your consent was withdrawn.

6. SHOPIFY

Our online store is hosted and supported using the Shopify ecommerce platform.

Shopify and its service providers may process information necessary to provide services including:

• Website hosting
• Store functionality
• Shopping cart functionality
• Checkout
• Payments and transaction support
• Customer accounts
• Security
• Fraud prevention
• Analytics and performance features
• Privacy and consent functionality

The exact processing performed by Shopify may depend on the services and settings enabled on our store.

Where optional Shopify features involving analytics, personalisation or other non-essential data uses require consent or another privacy choice, we configure our customer privacy controls as appropriate for the markets we serve.

Shopify may process personal information in locations outside the United Kingdom and may use its own authorised service providers.

7. PAYMENT PROVIDERS

Payments made through our website may be processed by third-party payment providers.

The payment options available to you will be shown during checkout.

Payment providers may process your personal information independently in accordance with their own privacy policies and legal obligations.

We recommend reviewing the privacy information provided by your selected payment provider where appropriate.

8. DELIVERY AND FULFILMENT PROVIDERS

To deliver your order, we may share information with couriers, fulfilment providers or other logistics partners.

Information shared may include:

• Your name
• Delivery address
• Telephone number
• Email address where necessary
• Order or delivery reference
• Delivery instructions

We share only information reasonably necessary for the relevant delivery or fulfilment service.

9. WHO WE MAY SHARE INFORMATION WITH

We may disclose personal information to organisations that help us operate our business, including:

• Shopify and ecommerce technology providers
• Payment processors
• Banks and payment networks
• Delivery companies and couriers
• Warehousing and fulfilment providers
• Customer service providers
• Website hosting and infrastructure providers
• Email service providers
• IT and security providers
• Fraud-prevention providers
• Analytics providers
• Marketing and advertising providers where applicable and permitted
• Professional advisers including accountants, lawyers and insurers
• Government bodies, courts, regulators or law enforcement where legally required

We may also disclose information in connection with a legitimate corporate transaction, restructuring or transfer of business assets, subject to applicable data protection requirements.

10. WE DO NOT SELL YOUR PERSONAL INFORMATION FOR MONEY

SPARKLEXTOOLS LTD does not sell customer personal information for monetary payment.

Depending on the optional technologies or advertising services enabled on our website, certain information may be shared with technology or advertising providers.

Where such processing requires consent or another choice under applicable UK law, it will be subject to the relevant privacy controls.

11. DIRECT MARKETING

Where permitted by law, we may send you electronic marketing communications relating to SPARXLY.

You can stop receiving marketing messages at any time by:

• Using the unsubscribe link contained in a marketing email; or
• Contacting us at info@sparklex.net

Your right to object to the processing of your personal information for direct marketing purposes is absolute.

If you opt out of marketing, we may retain limited information on a suppression list to ensure that your preference continues to be respected.

Opting out of marketing does not prevent us from sending necessary service communications relating to:

• Your order
• Delivery
• Returns
• Refunds
• Account security
• Other transactional matters

12. INTERNATIONAL DATA TRANSFERS

Some service providers used to operate our online store may process information outside the United Kingdom.

Where personal information is subject to a restricted international transfer, we take appropriate steps to ensure that the transfer is made in accordance with applicable UK data protection law.

Depending on the circumstances, safeguards may include:

• UK adequacy regulations
• The UK International Data Transfer Agreement
• An applicable UK Addendum
• Other contractual safeguards
• Another transfer mechanism permitted by applicable law

You may contact us if you would like further information regarding safeguards relevant to your personal information.

13. HOW LONG WE KEEP PERSONAL INFORMATION

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected and to meet applicable legal, regulatory, accounting, tax, security and dispute-resolution requirements.

When determining retention periods, we consider:

• The type of personal information
• Why we collected it
• Whether you have an active account
• Whether it relates to an order or transaction
• Applicable legal requirements
• Accounting and tax requirements
• Fraud-prevention requirements
• Potential legal claims
• Security requirements

When information is no longer required, we will delete, anonymise or securely dispose of it where appropriate.

14. INFORMATION SECURITY

We use reasonable technical and organisational measures designed to protect personal information against:

• Unauthorised access
• Unlawful disclosure
• Loss
• Misuse
• Alteration
• Destruction

We also use service providers that maintain security measures appropriate to the services they provide.

However, no website, network, transmission method or electronic storage system can be guaranteed to be completely secure.

15. YOUR DATA PROTECTION RIGHTS

Depending on the circumstances and the lawful basis on which we process your information, UK data protection law may provide you with rights including:

Right of Access

You may request confirmation of whether we process your personal information and request a copy of certain information we hold about you.

Right to Rectification

You may request correction of inaccurate personal information and completion of incomplete information.

Right to Erasure

In certain circumstances, you may ask us to delete your personal information.

This right is not absolute and we may need to retain certain information where required or permitted by law.

Right to Restrict Processing

In certain circumstances, you may request that we restrict how your personal information is processed.

Right to Data Portability

Where applicable, you may have the right to receive certain personal information in a structured, commonly used and machine-readable format or request its transfer to another organisation.

Right to Object

You may have the right to object to processing based on legitimate interests in certain circumstances.

You have the right to object at any time to the use of your personal information for direct marketing purposes.

Right to Withdraw Consent

Where we rely on your consent, you may withdraw it at any time.

Withdrawing consent does not affect processing that was lawful before withdrawal.

Rights Relating to Automated Decision-Making

Where applicable, you may have rights relating to decisions based solely on automated processing that produce legal or similarly significant effects.

16. HOW TO EXERCISE YOUR RIGHTS

To make a privacy request, contact:

Email: info@sparklex.net

Please provide enough information to allow us to understand and respond to your request.

We may need to take reasonable steps to verify your identity before providing personal information or carrying out certain requests.

Your rights may be subject to legal conditions, limitations or exemptions.

17. COMPLAINTS

If you have concerns about how we process your personal information, please contact us first so that we have an opportunity to investigate and resolve the matter.

You also have the right to raise a complaint with the UK's data protection regulator:

Information Commissioner's Office (ICO)
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
United Kingdom

Telephone: 0303 123 1113

PART II — COOKIE POLICY

18. WHAT ARE COOKIES?

Cookies are small pieces of information stored on or accessed from your device when you visit a website.

Our website may also use other technologies that perform similar functions, such as:

• Pixels
• Tags
• Scripts
• Local storage
• Session storage
• Similar storage or access technologies

For simplicity, we generally refer to these technologies collectively as "cookies" in this Policy.

19. WHY WE USE COOKIES

Cookies and similar technologies may be used to:

• Keep our website functioning correctly
• Maintain your shopping cart
• Operate checkout
• Remember privacy preferences
• Maintain security
• Prevent fraud
• Remember account sessions
• Improve website performance
• Understand website usage
• Measure site performance
• Personalise certain features
• Measure marketing effectiveness
• Support advertising where enabled and permitted

The cookies actually used depend on the Shopify features, applications and integrations enabled on our store.

20. STRICTLY NECESSARY COOKIES

These technologies are required for important functionality of our online store.

They may be used for purposes including:

• Shopping cart functionality
• Checkout
• Security
• Fraud prevention
• Authentication
• Session management
• Remembering privacy choices
• Maintaining essential website functionality

Where applicable law allows these technologies to be used without prior consent because an applicable legal exception applies, they may be active automatically.

Blocking certain essential technologies through your browser may prevent parts of the website from functioning correctly.

21. FUNCTIONAL COOKIES

Functional technologies may allow our website to remember choices you make and provide enhanced functionality.

Depending on our store configuration, these may include:

• Language preferences
• Display preferences
• Customer preferences
• Enhanced website functionality

Where consent is legally required, these technologies will be used subject to your consent.

22. ANALYTICS AND PERFORMANCE TECHNOLOGIES

Analytics and performance technologies may help us understand:

• How visitors use our website
• Which pages are visited
• How users navigate the store
• Whether technical problems occur
• How our website performs
• How we can improve customer experience

Depending on the particular technology, purpose and applicable legal requirements, we will obtain consent or provide another legally required control before using technologies that are not covered by an applicable exception.

23. MARKETING AND ADVERTISING TECHNOLOGIES

Where enabled, advertising or marketing technologies may be used to:

• Measure advertising effectiveness
• Understand interactions with marketing campaigns
• Limit repeated advertisements
• Support relevant advertising
• Measure conversions
• Help understand whether an advertisement resulted in a visit or purchase

We do not activate non-exempt advertising or tracking technologies for purposes requiring prior consent unless the required consent has been obtained.

If advertising partners or pixels are added to our store, information about those providers should also be made available through our privacy or cookie controls where required.

24. THIRD-PARTY COOKIES AND TECHNOLOGIES

Some technologies used on our website may be provided by third parties.

Depending on the services enabled on our store, these may include organisations providing:

• Ecommerce infrastructure
• Payment services
• Analytics
• Security
• Fraud prevention
• Customer support
• Marketing
• Advertising

These third parties may process information according to their own privacy policies where they act independently.

Where consent is required for a third party to use a technology on your device, we will seek to ensure that appropriate information and consent controls are provided.

25. COOKIE CONSENT

Where UK law requires consent for a cookie or similar technology, we will request consent before using that non-exempt technology.

Consent choices may be provided through our cookie banner or privacy preference interface.

Where available, you can choose between categories of optional technologies rather than being required to accept all optional cookies.

Your use of the website does not by itself constitute consent to technologies for which active consent is required.

26. CHANGING OR WITHDRAWING YOUR COOKIE CHOICES

You can review or change your cookie preferences through the Cookie Preferences / Privacy Preferences control available on our website where provided.

You may:

• Accept optional technologies
• Reject optional technologies
• Change previously selected preferences
• Withdraw consent previously provided

Where consent is required, withdrawing consent should be as easy as giving it.

Your changed preferences will apply to future use of the relevant technologies.

27. BROWSER SETTINGS

Most web browsers also allow you to manage cookies through browser settings.

Depending on your browser, you may be able to:

• View stored cookies
• Delete cookies
• Block cookies
• Prevent certain websites from storing cookies
• Adjust tracking protections

Please note that disabling essential cookies may affect the operation of our website, shopping cart, checkout or account functionality.

Browser controls do not replace the privacy choices we are required to provide where applicable.

28. COOKIE DURATION

Cookies may be either:

Session Cookies

These generally expire when your browser session ends.

Persistent Cookies

These remain on your device for a defined period or until deleted.

The duration depends on the cookie, its purpose and the provider responsible for it.

Cookie durations may change when Shopify, installed applications or other technology providers update their services.

We periodically review the technologies used by our store and aim to ensure that information made available through our cookie and privacy controls remains accurate.

29. CHANGES TO THE TECHNOLOGIES WE USE

We may add, remove or update technologies as our website, Shopify services or other integrations change.

Where a new technology requires consent for a purpose that you have not previously agreed to, we will obtain a new consent where required by applicable law.

30. CHANGES TO THIS POLICY

We may update this Privacy Policy & Cookie Policy from time to time to reflect changes to:

• Our business
• Our website
• Shopify functionality
• Service providers
• Data processing practices
• Cookies and similar technologies
• Applicable laws and regulatory requirements

When material changes are made, we will update the Last Updated date at the top of this Policy.

Where required, we may also provide additional notice or request updated consent.

31. OTHER SPARXLY POLICIES

This Policy should be read together with our:

• Terms of Service
• Distance Selling Terms
• Refund Policy
• Shipping Policy
• Legal Notice

32. CONTACT US

For privacy, data protection, cookie or personal information enquiries, please contact:

SPARKLEXTOOLS LTD
Trading as SPARXLY

Company Number: 17281780
Registered in: England and Wales

Registered Office:
Monomark House
27 Old Gloucester Street
London
WC1N 3AX
United Kingdom

Email: info@sparklex.net
Phone: +44 7454 752531
Website: sparklex.net

© 2026 SPARKLEXTOOLS LTD. All rights reserved.